For over two years I shot and curated original photos for the MailChimp Instagram feed (and created the #MeetMailChimp series highlighting employees). It was such a rewarding, fun experience. It was an exercise in blending photography, design, and social thinking. We celebrated hitting 25,000 followers with Golden Grahams treats (For our golden…wait for it…’grams.) Ah, the sweet taste of success.
MailChimp's Instagram audience grew by 158% in 2015, and images from the account bolstered some of our most popular posts on Facebook, Twitter, and LinkedIn. MailChimp has been called “a company that is unleashing fantastic content regularly on Instagram,” and the account is regularly featured as a leading B2B brand. See what people had to say about MailChimp's feed: